The Purpose of Marketing…

On June 13, 2011, in business, business cards, marketing, by Kevron Printing

During a recent webinar hosted by Alex Livieratos of Business Power Coach and George Vanderwoude of WSI a very interesting notion of what marketing really is came up. The reasons for why we market that were listed were the following: To attract new customers To increase average order size To increase the frequency of purchase […]

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During a recent webinar hosted by Alex Livieratos of Business Power Coach and George Vanderwoude of WSI a very interesting notion of what marketing really is came up. The reasons for why we market that were listed were the following:

  1. To attract new customers
  2. To increase average order size
  3. To increase the frequency of purchase
  4. To weed out “bad” customers

On a business level, this is essentially the goal of each business and the reasons why we develop strong and lasting relationships. Don’t you agree? We’d love to read your responses.

We want to congratulate Alex and George on a job well done on their new endeavor www.localbizmarketinguniversity.com.

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